When creating an email campaign, you first need a suitable template. Mailchimp has a comprehensive selection of templates and themes to choose from, so we can match a suitable template with a background that reinforces your sector.
First, we’ll select the template appropriate to the purpose of the campaign. This could be:
Mailchimp’s ‘drag and drop‘ functionality allows us to customise your template to exactly suit your requirements, so we can make it look just as you want it to. Then, we agree the theme suitable for your sector.
Mailchimp has a number of integrations that can be incorporated, such as Eventbrite and SurveyMonkey, bringing additional functionality to your email. Mailchimp is even flexible enough to allow us to add customised code if you need your email to incorporate something special.
As with all email campaigns, they have to work across a variety of devices. This is especially important as, as of 2020, 46% of emails were opened on mobile devices! 35% of professionals check their email on a mobile device. Mailchimp templates are designed to automatically resize according to the platform it’s being viewed on so your campaign looks good on desktops, smartphones and tablets.
With the flexibility Mailchimp offers, we can guarantee an email template to suit every type of campaign you want to run and a virtually limitless way to express your brand so you can capture more of your desired audience.
How well is your email strategy working? We'll conduct an audit to measure the effectiveness of your campaigns and eliminate any gremlins to improve your hit rate.
Have you set your email marketing goals? We'll evaluate your strategy to make sure you campaigns are hitting the right note with the right audience at the right time.
Tired of being the world's best kept secret? Email marketing is the most effective method of reaching new audiences, capturing their attention and keeping them engaged.
Are you making work for yourself? Why not set up emails that will be automatically sent when your subscribers complete an action - without you having to lift a finger!
Using a scatter-gun approach to emails? With segmentation, you can categorise subscribers based on pre-set criteria so you can target them with messages or offers specific to them.
Are you using hard data to measure success? Measuring key factors such as open rates, bounce rates, and those important conversion rates is essential for your next campaign!
