Our foundation course is designed to give beginners the confidence to get started with email marketing. On the day, you will:
- Create and upload your contact list
- GDPR – what you need to know to stay compliant
- Using templates, customising them and populating them with content
- Measuring and interpreting results
- Tips for improving open rates and click through rates
- How and why to use tags
You’ll spend the day creating your own email marketing campaign and getting to grips with the process of automation and reporting.
Our more advances courses will take you through:
- Understanding more about segmentation and tagging, audiences and groups
- A deeper dive into the art of split testing
- An in-depth look at the analytics and reporting functions
- Adding and managing integrations
The price includes follow up support via telephone or email for the month following the course – just in case you get stuck on something you can’t quite remember how to do!