Email Marketing Consultant Who Delivers Revenue, Not Just Emails

Shaun Reynolds - founder of email-postman limited
Email-Postman Limited was founded by Shaun Reynolds in early 2019.
We have a talented team of copywriters, graphic designers and full stack developers. See our team below.

What Is An Email Marketing Consultant?

An Email Marketing Consultant provides you with expertise that ensures you get the maximum returnon your email marketing campaigns.

If you’re looking for ways to increase conversions but are having a hard time getting your audience’s attention, we can help.

What is email marketing? Email marketing is the most effective and profitable digital marketing method; working in partnership with you, Email-Postman is a UK-based email marketing agency that provides expertise that ensures you get the best out of every campaign.

We understand Email Marketing platforms so we can ensure you get maximum return on investment (ROI) on each campaign you send. We deliver the campaign you want so you can concentrate on running the rest of your business. Whether it's Klaviyo, Mailchimp, Ometria or any other email marketing platform; we have certified experts in YOUR platform to help you achieve the most from each and every campaign!

Why Work With an Email Marketing Consultant?

An email marketing consultant is expert in this field - and there's a lot to know! Working with someone expert in and dedicated to this powerful digital marketing channel will provide you with the best results.

* Get a personal strategy, tailored to your brand, your campaign, and your goals.

* Experience a higher return on investment (ROI) with expert advice.

* We'll set your automation/workflows up optimised for each campaign and personalised to your audience.

* Ensure your data lists are segmented appropriately so you can send tailored messages and offers to the relevant audience.

* Get those niggling issues fixed, like low open rates, low order values, short lifetime customers, abandoned carts, and high 'unsubscribe' rates.

Our Process

We tailor our services to what you need and the stage you're at in your email marketing journey. However, certain steps are always necessary!

  1. Audit - we review everything from the ground up, including the technical set-up of your platform, the templates you're using, the health of your data list, and your review and reporting processes.
  2. Strategy - once we have a starting point from the Audit, we can review the current process and implement new tactics for higher performance.
  3. Execution - new tactics implemented, we'll manage your campaign or be on hand to consult with you as you put our suggestions into action.
  4. Reporting - we look at how the campaign performed to determine where further improvements can be made.

Why Work With An Email Marketing Consultant?

Your inbox is crowded enough without adding the noise of guesswork. Working with an email marketing consultant means you stop throwing campaigns out blindly and start sending emails that people actually look forward to opening and clicking. You get strategy tailored to your business, not a cookie-cutter template. You’ll see which emails are making you money, and which are just taking up space and crucifying your statistics.

It’s about cutting out the fluff, discovering ways to grow your email marketing list with customers who actually want to hear from you, and turning emails into a reliable revenue stream. When you work with someone who’s been in the trenches of ecommerce and understands how to write, design, and automate with purpose, your emails stop being a chore and start becoming one of the most profitable channels in your business. And that's why you should work with an email marketing expert.

Who We Work With

Our customers are typically e-commerce and retail brands with an organically-grown data list. Some are locally-based boutique brands with a dedicated band of followers, and some are national brands with an international presence. Our client list includes:

* YuMove - pet supplements

* 77 Diamonds - diamond jewellery with a 'touch of brillliance'

* SAGA - over 50's insurance, holidays, and money

* BBC Maestro - online courses

*Chapel Down - the largest producer of English wines

Book A Call

* Grow your audience

* Improve your ROI

* Generate more sales

* Drive profits

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Email-Postman Team

At Email-Postman we have the full set of experts for all your email marketing needs. From email marketing consultant managing your project and executing your plan, and a range of professionals across graphic design, copywriting and full stack development support.

Shaun Reynolds - founder of email-postman limited
Shaun Reynolds
Email marketing consultant
Laura Hersey - graphic designer
Laura Hersey
Graphic Designer
Sarah Marsh-Collings - copywriter
Sarah Marsh-Collings
Copywriter
Hergen Dillema, full stack developer
Hergen Dillema
Full stack developer
Our Partners
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Email-Postman has helped over 110 clients to date! (2025)

Email growth: make sure you are capturing your customers data at the point of interest and make sure users are opting plus receive email confirmation of their actions.
Planning
As with any successful venture, planning is key. Email-Postman will help you define what your goals are from each campaign and then plan the strategy to achieve those goals.
Email audit: start with an audit to access your email marketing channel
Research
As with any successful venture, planning is key. Email-Postman will help you define what your goals are from each campaign and then plan the strategy to achieve those goals.Do you know who your audience is? We can analyse your current client demographic and define your ideal client so you can tailor your message for maximum effect.
targeting: make sure you are targeting your email to the right people
Optimising
By making full use of segmentation and tagging tools, we can make sure each campaign is personalised, optimised, and targeted for your audience.
Preview: previewing your messages is vital to make sure email are working correctly.
Results
Measuring the results is essential to maximising your return on investment. It allows you to analyse what's working - and what isn't - to ensure your next campaign delivers greater returns.
Contact
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Email marketing consultant: over 18 years experience

As your email marketing consultant UK, Email-Postman is here to take the responsibility of designing and running campaigns off your shoulders. From the technical implementation of the software, to the strategy and planning of campaigns, an email marketing agency can lighten the load for a busy marketing department trying to juggle all aspects of promoting the business. Email-Postman is here to do that and help improve your success.

That’s why we say, Email-Postman – email marketing that delivers.

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Just some of our consultancy services

Professional email marketing audit service to evaluate and optimise campaigns

Email Marketing Audit

How well is your email marketing strategy working? We'll conduct an audit to measure the effectiveness of your campaigns, eliminate any gremlins, and improve your hit rate.

Overview of email marketing strategy and its purpose in driving customer engagement and sales

Email Marketing Strategy

Have you set your email marketing goals? We'll evaluate your strategy to ensure your campaigns are hitting the right note with the right audience at the right time.

Strategies to grow your audience and report on subscriber growth metrics

Growing Your Audience

Tired of being the world's best kept secret? Email marketing is the most effective method of reaching new audiences, capturing their attention and keeping them engaged.

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Email Automation

Are you making work for yourself? Why not set up emails that will be automatically sent when your subscribers complete an action - without you having to lift a finger!

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Data Segmentation

Using a scatter-gun approach to emails? With segmentation, you can categorise subscribers based on pre-set criteria so you can target them with messages or offers specific to them.

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Campaign Reporting

Are you using hard data to measure success? Measuring key factors such as open rates, bounce rates, and those important conversion rates is essential for your next campaign!

Don't take our word for it ...

Julieete Grossman - marketing executive at BBC Maestro

Shaun from Email-Postman is a steady force for the marketing team at BBC Maestro and has a real passion for email marketing. Always willing to help us turn around a campaign (sometimes with very short notice), he’s been a real asset to the company. Thanks Shaun!

Juliette Grossman

CS & Marketing Executive at BBC Maestro

Shaun at Email-Postman has been a brilliant support for the team in the last 9 months, helping us to create and develop campaigns and automations on Klaviyo. He is incredibly passionate about email marketing and always has such a positive outlook. Any email / CRM team will be lucky to have him!

Rebecca Newton

Head of Retention. YuMove

Swizzels needed a Mailchimp marketing expert, and Shaun at Email-Postman was recommended to me. It’s been very easy to work with him, he spoke without jargon, explained to us clearly what we should do, and once agreed he then went and did it – all in a short time frame and without issue.

Jonathan Dee

Purchasing Director at Swizzels Matlow Ltd

Shaun at Email-Postman is one of the best email contractors I’ve worked with in the last 10 years. His willingness, knowledge and expertise has been invaluable during his contract at YuMOVE. And, even though a freelancer, he has fitted in with the team and been a seamless extended arm. You’ll be missed Shaun but wishing you all the best for the future.

Danielle Mays

TBC. YuMove
Garry from ISH Fish

Fantastic working with Shaun on our mail chimp set up at Ish Fish ! There really are levels to this and Shaun has shown us he’s at the very highest point. Couldn’t recommend him enough and I’ve already set up meeting for him with more companies in my area

Garry

Ish Fish
Gosia - beans and sparks

Shaun is simply the king of Mailchimp! I met Shaun when we needed to optimise our automation emails. Beforehand we were told that personalisation of our email content can’t be done and since we offer personalised books for children that was a big issue for us. Well, Shaun sorted it out incl. a quick test in literally 5 minutes! He genuinely loves helping businesses and is someone who you definitely want to have on your team.

Gosia

Beans & Sparks
REFORM  logo

I met Shaun after a PSA on LinkedIn asking for Email Marketing experts, I was inundated with specialists but Shaun’s approach really stood out to me. Shaun’s ability to break things down is super impressive, he was able to do this for myself, my team and our clients. Shaun is super quick and extremely knowledgable, only ever a phone call or a screen share away and I’m so glad to have him in my network!

Juliette Grossman

CS & Marketing Executive at BBC Maestro

I cannot recommend Shaun highly enough. His expert knowledge and incredible skill set combined with unparalleled customer service and attention is a recipe for success! You won’t regret using Shaun for any of your digital marketing requirements!

Shaun took our project on board and built a complete set of automated flows to ensure we covered all the bases from starting ‘hello’ email to ‘sunset series’ which ensure we are not paying for profiles that never engage with our brand. The whole process was painless. After a chat to understand our needs, we were pretty much hands off until the project was delivered on time an on budget.

Julian

Funky Nut

Shaun really is an email genius! He has played a vital role in making our email creation process more efficient as well as carrying out integral data segmentation work allowing us to send more targeted and personalised communication to our customers. He has given our team the tools to really make the most of our email marketing and increase our ROI.

Natalie Quainey

Authentic Bespoke